Managing International Trade and Investment
Managing International Trade and Investment
By:”Debora L Spar”
Published on 2003-07-14 by World Scientific Publishing CompanyDespite the ease with which it is often conducted, doing business across borders is not the same as doing it at home. Rather, it entails a whole new set of managerial challenges: re-assessing competitive advantage; evaluating diverse political environments and legal structures; considering the impact of currency fluctuations and trading regimes; and understanding widely disparate cultures and business norms. Using the cases presented in this book, instructors can help their students build a framework of analysis that will enable them to understand the challenges of international trade and investment and master the opportunities these represent. Contents:Firms in the Global Economy: The Fundamentals of Trade and InvestmentThe Rules of the Game: National Policy and Firm ResponseRules of the International LevelInternational Trade in the Age of Information Readership: Upper-level undergraduates or graduate students in business, politics or international relations.This Book was ranked 17 by Google Books for keyword affiliate indonesia.Terima kasih
